tag:blogger.com,1999:blog-4693401219959272564.post8929250855788571793..comments2024-03-25T05:49:46.932-04:00Comments on My Name Is Not Bob: Creativity Trumps Following the Rules (Guest Post From Ernie J. Zelinski)Robert Lee Brewerhttp://www.blogger.com/profile/03733003865003484352noreply@blogger.comBlogger9125tag:blogger.com,1999:blog-4693401219959272564.post-8012232803536172632012-12-13T11:58:46.012-05:002012-12-13T11:58:46.012-05:00Terrific post, and I certainly hope it's true....Terrific post, and I certainly hope it's true. I have a few projects I'm considering doing as ebooks, and it's the fear of all the shameless self-promotion I'd have to clog the Twitterverse that's in part kept me from taking action. Nice to hear that creativity is valued and that there are other approaches that are working for some authors.Craighttp://www.cowboysdontswim.comnoreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-59392142563129279582012-12-12T08:29:12.698-05:002012-12-12T08:29:12.698-05:00I think the important message is this -- the vehic...I think the important message is this -- the vehicle is not the thing. The content is the thing. There are a million ways to spam someone, electronically or not. There are also some great methods to actively engage with your audience and provide value electronically or not. They require more work and yes, creativity. It also necessitates knowing your audience. One man's marketing genius is fodder for another woman's spam folder or circular file.J. B. Everetthttp://mobyjoecafe.comnoreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-59791391832549441142012-12-12T07:24:32.790-05:002012-12-12T07:24:32.790-05:00I think what got my attention with this comment is...I think what got my attention with this comment is that spirit Khara mentions in her comment above: the need to be creative in marketing/promotions/engagement.<br /><br />Do I think there's absolutely no place for social media/blogging/etc.? Of course not!<br /><br />But I do think it's helpful to push beyond the "comfort zone" and try to find creative ways of engaging your audience from time to time.<br />Robert Lee Brewerhttps://www.blogger.com/profile/03733003865003484352noreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-27020311763031942662012-12-12T07:00:12.124-05:002012-12-12T07:00:12.124-05:00I'm not sure what to make of this. I'm hap...I'm not sure what to make of this. I'm happy for the author. Obviously, he has, or believes he has, a recipe for success. However, to me it all boiled down to being rude, rather than creative.<br />I'd find it offensive to receive cut up copies of books along with a demand for money. I'd never read those copies. <br />I would not even bother to consider marketing emails: they are immediately marked as 'spam' and deleted.<br />I dare think there are people in the publishing industry who would feel and act the same way as I would. <br />It's sure good to be different, but the author failed to convince me of his own success at that. There's plenty of rudeness out there. Being polite suddenly feels refreshingly different and creative.Sasha A. Palmerhttps://www.blogger.com/profile/11930602874359925520noreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-63703193781387202362012-12-12T05:04:11.618-05:002012-12-12T05:04:11.618-05:00I am sure this article can bring about a huge disc...I am sure this article can bring about a huge discussion and give rise to some "creative" ideas. But, overall, it sounds petty and spiteful. <br />It reads somewhat like a: "I know ways, but I won't tell you, NANANA-NANA" with the sayer making funny faces to us. "You are not creative enough, so go to hell." <br />Please, this tone is just too childish, to be taken seriously. <br />Otherwise, the topic would be interesting and informative to discuss.<br />Best, MKMariya Kolevahttp://phoenix-em.com/mariyakolevanoreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-85491210725423789832012-12-12T02:28:00.200-05:002012-12-12T02:28:00.200-05:00Great input!!!Great input!!!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-55788205534592043982012-12-12T02:26:48.204-05:002012-12-12T02:26:48.204-05:00Great input!!!Great input!!!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-45923698941075534702012-12-12T01:40:56.518-05:002012-12-12T01:40:56.518-05:00This is certainly some interesting food for though...This is certainly some interesting food for thought. As I'm reading Mr. Zelinski's thoughts, it does make a fascinating point that creative promotions can do far better than "traditional" social media ... perhaps because the traditional route (tweets, Facebook posts, etc.) can get lost in the sea of everybody else doing the same thing. <br /><br />I was just reading another article, I regretfully can't recall where, that was pointing out that many modern authors, bloggers, etc. feel the need to be a part of every social media outlet out there--when in fact actively engaging just one could be more useful than semi- or pseudo-actively engaging ten, or five, or two. I think Mr. Zelinski is reiterating, if not creatively subverting, that same idea--it's better to be creative and stand out than to "follow the rules [of social media or modern marketing]" and simply be like everybody else. <br /><br />Really interesting share, Robert, thank you!Anonymoushttps://www.blogger.com/profile/02903355774364525437noreply@blogger.comtag:blogger.com,1999:blog-4693401219959272564.post-17024275072210439992012-12-12T01:30:41.722-05:002012-12-12T01:30:41.722-05:00First I can't believe I'm in the Hawaiian ...First I can't believe I'm in the Hawaiian Time Zone, and therefore last to get this in my email inbox and yet I'm the first to comment on this post? Can't seem quite right.<br /><br />Second, I spent last April being challenged to build my author platform on this same blog.<br /><br />Third, although guest poster Ernie J Zelinski disparages all forms of social media with the exception of email ...which is *ahem* social media. And you get email addresses from *ahem* social media, he only gives a severely outdated anecdote that is surely not replicable. It sounds more like a frat house prank than an example of genius marketing.<br /><br />Fourth, he claims to have the best of his advice behind door #3. Why should he tell us when people are paying thousands of dollars for these pearls of wisdom.<br /><br />But it is December 11th, otherwise known as Madoff Day. Could this be the blogging equivalent of April Fools?Lara Britthttps://www.blogger.com/profile/14074379735801347854noreply@blogger.com